The nitty gritty and down and dirty of the reason behind and the purpose of BevLogik.

For starters, my background.  What in the world is a Solution Architect and why does the Beverage industry need someone with this expertise?  I grew up in the world of Information Technology.  I always liked to tell audiences I was speaking too that I cut my teeth in Business Intelligence and made the natural progression to a Solution Architect.  It’s all in the word…Solution.  All businesses  have day to day problems.  In fact, most business share a lot of the same problems but they may have some differences between them.  It’s when the process, or in some cases lack of a process, causes issues…delays, increased cost, lost revenue, etc. that is where a Solution Architect becomes a valuable resources to a business.  I LISTEN with the intent to solve.  After I listen to all parties involved, I CONSIDER the options.  Those options I provide consider factors like time, cost, training, technology, etc.  Then the fun starts.  I EXECUTE to SOLVE that problem.

What does this have to do with the beverage industry?  Well, I had an opportunity to work for a startup cidery for the last year.  I LISTENED to a ceo talk about those problems I’ve helped other companies to solve so many times.  I CONSIDERED the options in how to solve those problems and then  I EXECUTED.  I worked in all areas of the business and got involved.  I purged and cleaned kegs and labeled product.  I negotiated contracts with distributors and worked through challenges with them and learned to develop partnerships.  I worked off and on premise for areas where we had no local reps.  I worked on chain authorizations and developed a strategy for expansion with national chains.  I worked with the first national chain and rolled out the first coldbox set.  I introduced technology to the employees when I deployed Office 365 and rolled out the KICKSTART intranet.  I conducted meetings with remote employees over Skye for Business and built solutions for tracking Off/On Premise activity and Inventory on the KICKSTART intranet because it worked and SalesForce was a bit out of our budget.  So I’ve experienced the challenges that so many wineries, breweries and cideries experience on a day to day basis and for the new industry I was in and learning, I loved what I did.

I took a hard look around and realized that there was a different opportunity I needed to CONSIDER. The opportunity of helping other companies in the beverage industry solve problems similar to what I’d experienced and on March 1, 2016 I EXECUTED and took that step towards helping others SOLVE their business problems.

I am Vanessa Toves and I am a Solution Architect for the beverage industry.